Re: Where is The Best Place to Put SEO Copy?

Published: Mon, 02/09/15

Hey friend, Jon here again,
 
It seems like a strange question to me, but it gets asked a lot.  
"Where should the SEO copy go on my Web page?"  
 
That question gets asked so much because there are several 
pieces of out-of-date information, rumors and myths with 
regard to text placement, when writing SEO copy.
 
For instance, many absolutely swear that the copy has to 
be as high up on the page as possible for the search engines 
to find it.
 
Not true.
 
The spiders will find the text regardless of where it is 
on your page.
 
Others say all your text has to be in one block.
 
Also not true.
 
The spiders will find the text regardless of where it is 
on your page.
 
Other statements I've heard regarding text placement include:
 
  • Your headline must appear at the very top of the page.
    •  
  • Copy placed inside tables throws the search engines off.
    •  
  • Copy must be positioned above the fold to be found by the spiders.
    •  
    None of these are strictly true. (although some DO help)
     
    The spiders will find the text regardless of where it is 
    on your page.  (Or did I already say that... twice?)  
     
    This is true in 99.9% of the cases, with only some very 
    rare exceptions.
     
    The Best Place to Put SEO Copy on Your Web Page
     
    So where is the best place to put SEO copy on your 
    Web page?
     
    Well, the answer may surprise you, because actually 
    "wherever it makes sense to the site visitor"
     
    Click here to Read the rest of this Blog Post
     
    All the best
    -Jon